At ORCA Digital, we are not just a service provider; we are your strategic collaborator in the highly competitive manufacturing marketing sector. Rooted in lean production principles, our proprietary system consistently delivers significant sales growth, bolsters brand visibility, and generates high-quality leads, even in an increasingly competitive digital landscape.
Harnessing the power of our unique, lean-driven digital marketing methodology, we equip your business to stand out and excel in a saturated online marketplace. This comprehensive approach is not merely about generating leads; it’s also about amplifying your brand presence while optimizing return on investment using lean principles.
At ORCA Digital, we seamlessly integrate Google Advertising, SEO, and website design into a strategic, repeatable, and efficient process. Our lean methodology is based on extensive business research, close collaboration with your sales teams, and deep insights into your market and key competitors.
By using this data-driven lean strategy, we eliminate guesswork and deliver consistent, impactful results that directly contribute to your bottom line, month after month. Experience the power of lean manufacturing marketing with ORCA Digital, where every strategy is precision-engineered to maximize efficiency and drive your business growth.
The efficacy of digital marketing strategies hinges largely on meticulous planning and attention to details specific to each marketing channel. At ORCA Digital, we go beyond the surface to create a digital marketing strategy that optimizes each step of the marketing funnel towards your sales growth.
DETAILED RESEARCH & STRATEGIC COLLABORATION
We don’t believe in one-size-fits-all solutions. We invest significant time in conducting in-depth research and collaborate closely with your sales team to understand your unique needs. This intensive groundwork enables us to design a tailor-made digital marketing solution based on our proven system, aligning with your sales objectives and specific stages of the marketing funnel.
MAXIMIZING YOUR DIGITAL INVESTMENT
We understand the significance of your investments and treat your business resources as our own. By strategically allocating your resources across various digital platforms and campaigns, we ensure maximum value return. Our approach is not just about spending smartly; it’s about spending where it will have the most significant impact on your sales and bottom line. With Orca Digital, your digital investment is always optimized for maximum ROI.
We don’t just promise, we deliver. Our commitment to your success is not just in words but in measurable outcomes. Trust us to elevate your digital presence, drive qualified leads, and catalyze sales growth. With ORCA Digital, you gain a trusted partner and a powerful ally in the competitive manufacturing digital marketing landscape.
At ORCA Digital, we value full transparency in reporting marketing results, and we incorporate lean methodology principles into our approach. We understand that deciphering marketing metrics and their implications is crucial to your manufacturing business success.
EFFICIENT AND STRATEGIC REPORTING
Lean principles guide our eight-week reporting cycle. This timeframe has been thoughtfully selected as digital marketing efforts or changes typically start yielding visible results within 6 to 8 weeks. This lean approach ensures that you’re kept informed about our strategies’ impact on your bottom line while allowing sufficient time for digital marketing activities to show meaningful results.
Why not more frequent reports? In line with lean methodology, we believe in minimizing waste. Our time, and yours, is better spent working on generating results rather than producing frequent reports that, due to the nature of digital marketing, may not show significant changes or trends. This ensures that our energy is directed where it counts – propelling your business forward.
Each report we present is detailed yet concise, reflecting the lean principle of simplicity. We eliminate unnecessary complexities, replacing technical jargon with clear, easy-to-understand language. Our reports focus on key performance indicators (KPIs) most relevant to your business goals, ensuring you understand exactly how your lean digital marketing strategies are performing.
TAILORED REPORTING FOR YOUR UNIQUE BUSINESS NEEDS
Just as every business is unique, so are the metrics that matter most to it. Following the lean principle of customization, our reports are specifically tailored to your business objectives and key performance indicators, providing a clear, unobstructed view of your marketing campaigns’ effectiveness.
CONTINUOUS IMPROVEMENT: ONGOING RECOMMENDATIONS AND CONSULTING
In keeping with the lean principle of continuous improvement, our commitment extends beyond merely delivering numbers. We act as your personal digital marketing consultant, providing ongoing recommendations based on the trends, opportunities, and challenges we identify in your market space. This ensures your strategies are always optimized for maximum impact and return on investment.
At ORCA Digital, we gauge success not merely by traffic or leads, but by the real-world, tangible impact we have on your business growth. Trust in our transparency and lean methodology, allowing us to guide your digital marketing efforts towards achieving significant, tangible results.
Digital marketing requires a blend of specialized skills to achieve maximum results and ROI. At ORCA Digital, we provide access to a cohesive team of experienced specialists dedicated to your manufacturing business’s success in the digital realm.
THE ROLES THAT MAKE A DIFFERENCE IN DIGITAL MARKETING
A well-rounded digital marketing strategy requires a variety of specialized roles to work in synergy.
These roles may include:
Each of these roles, when filled by experienced specialists with at least five years of experience, can command a salary range from $70K to $200K, with a Digital Marketing Manager potentially being at the higher end. And this does not take into account additional costs like onboarding, insurance, benefits, and overheads.
STREAMLINE YOUR DIGITAL MARKETING TEAM WITH ORCA DIGITAL
We recognize the substantial cost involved in maintaining an in-house digital marketing team. This investment often comes with no guaranteed results, continuity, or sector-specific expertise.
ORCA Digital is your solution to this challenge. We provide access to a team of seasoned digital marketing specialists, each an expert in their domain. Our team operates synergistically, ensuring each marketing effort complements the others to maximize results and ROI. Our commitment to your business rivals that of an in-house team, with the added benefit of extensive experience in the manufacturing industry.
At ORCA Digital, we ensure that you not only get access to a full suite of digital marketing services but also minimize the expenses associated with maintaining a full-time in-house team. By doing so, we help you maximize your marketing ROI while maintaining a lean, efficient staffing model.
The salary of an in-house digital marketing team with proven experience can range from $480,000 to $1M+ per year. When you add employee benefits and overhead costs to the equation, the expenses can grow significantly. However, ORCA Digital offers a cost-effective solution to navigate these financial challenges and optimize your manufacturing business’s marketing efforts.
By partnering with us, you gain access to a team of digital marketing experts specializing in the manufacturing industry, without the substantial costs associated with maintaining an in-house team.
COST-EFFICIENT MANUFACTURING DIGITAL MARKETING EXPERTISE
At ORCA Digital, we provide a comprehensive suite of digital marketing services tailored to the manufacturing industry, delivered by seasoned professionals in SEO, PPC, and Web Development, among others, without the high costs associated with an in-house team.
COMMITTED MANUFACTURING DIGITAL MARKETING PARTNER
As your exclusive digital marketing partner, we’re with you every step of the way, from initial strategy development to ongoing execution. Our partnership goes beyond transactional relationships, as we take a vested interest in your business’s success, just as an in-house team would.
Your growth is our goal, and we’re committed to providing high-value digital marketing solutions that drive results, optimizing your marketing spend, and helping you dominate the manufacturing industry in the digital sphere.