Phase One:
Maximizing current rankings
With ORCA Digital we identify terms that you’re already ranking for and showing up in positions 4-30 in search results. We then push those terms up with a diversified, safe, natural link building & content building strategy to get you quick increases in traffic.
Advanced Competitive Research
We use advanced competitive research to find what keywords you’re missing: High volume, low competition, valuable keywords.
Phase Two:
On Going SEO Services & Management
We will build an SEO strategy that includes a keyword roadmap, content strategy & calendar, link building strategy with a timeline, comprehensive objectives and establish clear KPIs that are aligned with your business goals. We can build out Service to target those keywords that your clients and customers search for and use in.
We recommend on going SEO services as search engines are constantly changing, so your SEO strategy and implementation must evolve as well. In addition, by having an ongoing managed plan & partnership, we can closely immerse our efforts and monitor KPIs while making modifications to remain competitive & visible in the SERPS in a “hands on” fashion.
Reporting & Follow Up
Each month we will send comprehensive & 100% transparent reports in “layman’s terms” of all the work we have done. This will include valuable KPIs, and goals for the next month.
SEO & Semantic Search:
A large part of SEO is shaped by how users search for things on the internet. As the concept seems like a simple process, it goes beyond the surface is a furthermore complex: semantics. In layman’s terms, semantics is the study of words, their relationships, and what those relationships mean in specific contexts.
Semantic search is how search engines use the myriad data available to determine the context, intent, and meaning needed to retrieve the most relevant content possible to search queries. One example of semantic search is how the Google algorithm can take your incomplete & grammatically incorrect search query and find exactly what you were looking for.
As we plan, execute, and update our content, we keep Sematic Search practices a priority in our SEO strategy- how users search for our content, what answers, information, content, or even experience are your target audiences is likely looking for.
